June 16, 2006

Breast is Best!!

National Breastfeeding Campaign


This video is the latest in a new campaign to promote breastfeeding over formula feeding. Also in the works: posting warning labels on formula cans that breastfeeding is best!!

I am not even sure how I really feel about the ad campaign above- what do you think?


I definitely think breast is best and encourage everyone to check out your local La Leche League first!

As you take such special care of that precious baby: knowing breast is best, you probably have childproofed your home with outlet covers, put choking hazards away, gates at the stairways, put the cleaning products up high and toxic chemicals out of reach, pots & pans on the back burners... please be sure you are just as prepared and
informed about your child's vaccinations as well.

25 comments:

  1. I wasn't able to view this. It started off as though it could'a been funny tho...

    I wasn't able to breast-feed. :( Just didn't work out. Hopefully by the second time around it'll flow easier. Thanks for stopping by!

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  2. It's seems extreme that these comparisons are being made now. They are even saying smoking while pregnant is just as risky as not breastfeeding. I am glad they have these studies, but I feel bad for the moms that just couldn't breastfeed and they wanted to.

    I am so glad Liam is still goin' strong! I do love it!

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  3. Sweetie: I am sorry you weren't able to see it! I do hope the next time around for you works out- and LLL is great for helping with that, too, or a lactation consultant at the hospital, etc.

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  4. That is TOOOO funny!

    Maybe it'll get the point across, maybe not. It's worth a try, IMO.

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  5. I tend to agree with Gina. The ad seems a little severe for those women who actually can't breast feed for one reason or another. I feel like having something like that in front of them might feel like a slap in the face.

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  6. I breatfed all four of kids for different lengths each time and have to say that some kids just don't breastfeed as well as others. My second child, Bailey could not get her tongue to do the right thing while she breastfed. I had 3 different lactation consultants help me and none of them could quite get her to do the right thing. What they advised me to do ended up rubbing her little chin RAW to the point of bleeding. That when I was like, maybe this isn't worth it. So I ended up pumping just so that she could get my milk. I think that if you have ONLY had good experiences, it is hard to understand why everyone doesn't breastfeed. I definetly think that breast is best, but if you can't, don't beat yourself up!

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  7. I most definitely agree that breast is best! It was not easy to get my son to nurse (here is the story) but it was definitely worth it!!

    I try to encourage everyone that I know, whether they are pregnant or not, that breastfeeding is the best possible thing that you can do for your baby.

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  8. I agree 100% that breast is best. I nursed both of mine, and my second for almost a year. However, my first baby was very hard. We never did get the hang of it. I pumped for about 4 months, and it was just so hard. I contacted the LLL here where I am, and I have to say, they were pretty rude to me about even considering stopping. I am all about nursing, but I definately don't think formula is THAT bad. That ad...in my opinion..a little too harsh. Some women CHOOSE not to nurse, and some just flat out CAN'T. I absolutely loved nursing, but I would never judge those that can't.

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  9. Sounds like some good comments. I obviously have no kids, but lots of experience (not with breastfeeding, though:)). I think breast is best and should be encouraged a LOT more in the States (especially not getting upset with women breastfeeding in public). On the flip side, I have seen many women made to feel incredibly guilty for not being ABLE to breastfeed. There is a balance.

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  10. I breastfed both my boys until 8-9 months. Mark was my challenge with it, but a week after he was born, he fell nicely into it. I cherished that time with my kids, however, giving Mark a bottle when I have to be on the run with Matthew is VERY convenient. My feeling about the campaign: Breast is best, but the mother's sanity is more important. Do what you feel is right!!

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  11. I actually like the commercial. I think so much is put out about "next to the breast this is best" and too many women don't understand that formula is not even "next best" it's 4th best.

    I'm living in Germany now so I don't get to view the commercials. I know before I moved they were supposed to be putting out the commercials but the formula companies got them stopped.

    There's so much just not knowing out there and too many women think that formula's just as good. The commercial's definately extreme, but it's the truth, and sometimes the truth hurts.

    Oh I found you from another person's blog! I'm going to definately be visiting you again!
    I'm also from the midwest originally anyways! LOL

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  12. I liked the commercial. I thought it was funny! Here's my story: I read numerous books, I attended LLL meetings, I was prepared! I even watched my friend latch her baby on right after he was born. I was NOT going to formula feed because I read all this gross stuff that they put in it and was mortified that that's how I fed my 1st kid. Then the big day came, and I was going to latch her on within the 1st 15 minutes after she was born. Well, she was born without a sucking reflex, and without a routing reflex. I would put her near the breast, and she would just lie there with her mouth closed. 7 women tried to help me. Several said they had never seen a baby do this. so I pumped, and I pumped and I pumped every 2 hours for 3 weeks! I ended up getting Mastitis and had fevers up to 102.9. I got on an antibiotic. With in the week I developed Mastitis again. And then started the bawling. She still wasnt latching, I hated my pump. I cried all the time. I had 8 fevers with in 10 days. I finally gave up on Christmas when the second bought of Mastitis occured. And I cried everytime I made her a bottle of formula. I thought I knew how things would be, and they didn't turn out that way at all. She will be 6 months tomorrow, and I'm over the formula thing. She's doing great. But I still feel this strong urge to nurse a baby, so I want one more. I don't know if things would work or not. So, it's not fair to make woman feel guilty. I am however going to start making my own formula. www.realmilk.com

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  13. I came here after FlipFlopMamma told me that she had commented here.

    This is a very touchy subject for me because I didn't have a choice. I desperately WANTED to breastfeed my 4 babies. I couldn't. For some reason I was NOT producing enough and it was so painful that I cried the entire time. I drank a gallon of water a day, drank the "mother's tea", pumped -- everything I could possibly do but nothing worked. My babies wound up losing weight and it was either continue trying and let them starve to death or just give in to the formula. So, I did - reluctantly

    I hated myself. I was so depressed - like post-partum isn't hard enough as it is - it was worse because I felt like such a failure 4 times. I resent the guilt trip when mothers HAVE to formula feed. There are a million reasons why a mother would have to.

    I really want everything that is good for my children, of course and I'm making up for that whole thing in making sure that they have a healthy diet now and don't eat a lot of junk and they exercise/play. They are HEALTHY and beautiful and happy. That's all that matters NOW!

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  14. Well, I love this ad! And I love you for putting it on here! I'm posting it on mine & linking to you. 3o years ago, it was a huge thing to use formula, supposedly it showed you had $. I am ssssoooo glad that its coming full-swing & people are learning the HUGE benefits of nursing. Its just about the education about breastfeeding. Not to make people feel bad about their choices. But we need to make educated, informed choices & that's what I think this ad is getting at. Knowledge IS power, no matter how cliche that may sound.

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  15. Sigh I wish I breastfed longer..it makes me guilty! I just couldnt stand the pain in the boobs!

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  16. I have been following this campaign for the last week or so, as it's been debated in the news.I think the campaign, and the ads, are a good idea. I know they're a little 'harsh', but I feel they are trying to bring awareness to the gravity of the decision to bf or not. I understand that some women who can't (for medical reasons) bf might feel a little more guilty cuz of these ads, but which is worse: hurt feelings or an infant never given the chance to have the 'best' immune system s/he could have because his/her mom was never made aware that formula and breast milk aren't the same? Obviously, I feel strongly about awareness of this issue.... (sorry to ramble!)

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  17. Adding a comment in here-- we were at an amusement park today and I have NEVER seen so many babies being bottle-fed... not sure if I was just paying more attention or what- but a lot of the moms looked young and bottles were EVERYWHERE! I was the only nursing mom I know of in the entire place- nursing on a bench & on a boat twice!

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  18. Hi Stephanie. Just wanted to weigh in on this issue. (I couldn't view the ad last week.) I think the ad may be a little harsh, but I also think it's just trying to make people aware. I always knew I wanted to breastfeed, took a class, read books, and watched my friends who were breastfeeding. So many things I did not expect...a c-section, which meant I could not try and breastfeed Caleb for over 3 hours after he was born, serious latch-on problems, 2 yeast infections in my breasts in the first 6 weeks, Caleb not nursing my right side AT ALL, and PAIN beyond belief!!! I cried just about every time he ate, which as you know is VERY OFTEN in the first couple of months. I was blessed to have a lactation consultant who went to our church. I called her several times in tears, and she was the greatest help. She told me what to do and things I could buy to help. Finally, we got over the problems and have been smooth sailing (mostly) ever since. Caleb is now 9 months old and we'll be doing this for about 3 more months. I have never had to take him to the doctor for an illness in his entire 9 months. It has been a huge blessing to his little body! :-) The problem that I see in this country is that we don't have a huge support system for nursing like many women in other cultures do. We do need more education so women who can breastfeed will know the benefits/risks. Women who can't nurse should not feel guilty, but I know that feeling is natural.

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  19. I am copy/pasting what I commented over at Confessions of Eli's Mom regarding the same topic- I guess this sums it up for me right now:

    I am thinking this campaign & type of ads running are targeted towards those moms-to-be that need the "shock valued" wake up call, and thus will be effective for reaching "them." I think the more info out there, the better, rather than no info or support to breastfeed at all.

    People can choose to be offended or hurt by it- that is their CHOICE! I think that the overall spectrum of it is meant for the positive.

    That being said, I can only speak from positive breastfeeding experiences with all my children. I don't know what it is like to be on the other side, and would never want to discount a mother's feelings of inadequacy. I just hope those moms would be encouraged by the fact that they gave it their all in the 1st place, only doing the best for their babies that they possibly could, and not let it taint their opinion about breasfeeding as a whole.

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  20. I'm not sure how I feel about this whole campaign. Yes, I feel that there needs to be more knowledge out there of the importance of breastmilk. Some mother's don't even consider breastfeeding or realize how important breastmilk is.

    Having said that, as a mother who had extremely difficult breastfeeding situations, I am more offended by other mothers who tend to look down on the mothers who are not breastfeeding their children. Bottle feeding is not always done out of ignorance of the importance in breastmilk, sometimes it is a necessity. It is yet another one of those topics where we mothers tend to turn on each other, instead of showing each other compassion and encouragement.

    I feel very passionately about the saving grace that is found through Christ, mothers staying home with their children, homeschooling, women being godly wives to their husbands, and many other things (including the importance of breastmilk)...however, I have to remind myself to not show disdain and to not act shocked or mortified when I see those who do not see the importance in those issues. Instead, I try to show compassion for those who don't realize the importance of these things and show that importance through my actions and gentle words. Guilt tripping someone into doing something is not the way. That only changes their actions, it does not change their heart.

    Just my thoughts on the situation. :)

    Also, I bottle feed my nephew everyday...with my sister's breastmilk. It's not always formula in the bottles.

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  21. Nicki- what you've said is great- and I meant to include that, too: that NOT all bottles are full of formula.

    Regarding a previous comment, we were out yesterday and I literally saw a few mothers mixing formula for their babies- again I don't know their history, so who am I to judge? One of my BIGGEST pet peeves is when people choose to ASSUME.

    Now please excuse me while I remove the plank from my eye...

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  22. Interesting ad, huh? I posted about this last week as well. While I had no trouble nursing my 3 kids, I don't agree with the angle of those ads and feel for the women who wanted to breasfeed their children and were unable to. I love you blog, and am glad to have found it!! :)

    Carrie

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  23. Yeah, I had to get Liam trained to take a bottle when he was 2.5 weeks old because I had to go back to work. All his bottles are full of my milk and what a blessing that he will take a bottle. I personally won't breastfeed in public (I am not a pro at not flashing people) and when he was sick the only nourishment he got was from a bottle because it hurt his throat too much to breastfeed. But I understand that feeling when you see someone mix up formula on the go... nope, we shouldn't judge, but we tend to anyway... I am very guilty of that.

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  24. I'm a mother of three children, two who are bios and were nursed, and one who was adopted when she was ten months. For the sake of those who adopt, can't nurse, etc,. I'm very thankful that formula is improving and is a nutritious alternative. I do think that with the addition of the DHA and ARA, people are starting to think that formula is essentially the same as nursing. This is where we need to educate, not throw out the guilites. A mother nursing out of guilt is a set up for depression and other issues.

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  25. Personally, I think it's a bit harsh. There are other ways to make a strong impression that breastmilk is best without making it seem like a mother is hurting her baby in a manner equivalent to riding a bull while pregnant!

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